Trung Nguyen Legend & different, special, and unique hallmarks

[vc_row][vc_column][vc_single_image image="32090" img_size="full" alignment="center" el_class="not-for-mobile"][vc_single_image image="32097" img_size="full" alignment="center" el_class="for-mobile-only"][vc_empty_space][vc_row_inner][vc_column_inner width="1/3"][/vc_column_inner][vc_column_inner width="1/3"][vc_column_text] At the “Awakening is Possible” experience journey that took place in the coffee capital of Vietnam - Buon Ma Thuot City, on the occasion of the 26th establishment anniversary, Trung Nguyen Legend introduced the special and impressive Opera of...

The sacred Buon Ma Thuot – Where philosophical coffee begins

Famous for Gong Culture which is recognized by UNESCO as a Masterpiece of the Oral and Intangible Cultural Heritage of humanity, now the sacred Buon Ma Thuot, which has converged the spirits of heaven and earth, contained deep history and characteristic local culture, is gradually becoming The Global Coffee Capital,...

Trung Nguyen Legend has launched the Product System for a Mindful way of life

In the “Awakening is Possible” experience journey at Buon Ma Thuot City, Trung Nguyen Legend has launched a unique and special Product System serving The Mindful way of life. The Coffee way of life – The Mindful way of life Over many years of being dedicated to research on coffee...

Article 87: Avicenna Bukhara – Coffee boosts energy and mental strength

As soon as it was discovered in Ethiopia, coffee has been accepted as a precious herb to increase vitality, bring excitement and spiritual strength to people. [caption id="attachment_31757" align="aligncenter" width="800"] "Coffee helps invigorate and gives the whole body a great aroma." - The great physician Avicenna Bukhara (980 – 1037)[/caption]...

Trung Nguyen Legend Group contributes to the development of Buon Ma Thuot becoming “The coffee city of the world”

On May 27th, 2022, Trung Nguyen Legend Group joined the scientific seminar: “Developing the brand of Buon Ma Thuot city to become the 'coffee city of the world', developing tourism according to ecological orientation, exploiting local cultural values associated with national monuments” by the People's Committee of Buon Ma Thuot...

Article 86: The role of coffee in ancient to modern medicine

Coffee is a popular beverage wherever it is found, having a far-reaching impact on many important areas of human history, including medicine. [caption id="attachment_31364" align="aligncenter" width="800"] "The morning cup of coffee has an exhilaration about it which the cheering influence of the afternoon or evening cup of tea cannot be...

Article 85: Coffee in the operation of soft power

For a long time, coffee culture in some countries has become the norm. Thereby, the intellectual values and national cultural models create great influence globally. [caption id="attachment_31153" align="aligncenter" width="800"] "Science may never come up with a better office communication system than the coffee break." - Author Earl Wilson (1907-1987[/caption] Culture...

Article 84: The West and the establishment of a new coffee culture

Rituals for enjoying coffee first appeared in Africa, but the West has reshaped, creating a coffee civilization that has had a profound influence on human life. [caption id="attachment_30854" align="aligncenter" width="800"] "Western civilization started at the same time when Europe's first coffee shop opened." - Cultural theorist Michel Foucault (1926 –...

Article 83: Margaret Thatcher – coffee and the UK economic recovery

Over the years the UK carried out major economic reforms and achieved a miraculous development, coffee has also replaced tea, becoming the drink of choice as the energy opening the way for the dream of the times. [caption id="attachment_30710" align="aligncenter" width="800"] "I need nothing but coffee in the morning." -...